Filter by the two things that matter
Departure port and group size. Everything else is detail; those two eliminate most of the fleet immediately.
Case study
DreamWave: fourteen boats, three languages, one enquiry
A private charter operator sailing out of Ayia Napa, Protaras and Limassol. The catalogue is the business: fourteen boats, group sizes from a couple to eighty, and a customer who is usually comparing operators on a phone, on holiday, in one of three languages.
- 14 boats, filterable
- EN / RU / DE
- WhatsApp-first enquiries
The site as it is today
01
Choosing a boat without a phone call
A list of fourteen yachts is not a catalogue, it is a decision problem. The site's job is to narrow it to two or three before anyone writes a message.
Prices in the open
An hourly rate and a minimum charter length, stated. Operators who hide the price get fewer enquiries, not better ones.
WhatsApp as the front door
For a holiday booking, a message beats a form. The site is built around getting to that message quickly, with the boat already named.
Three languages, three audiences
English, Russian and German - the actual mix of visitors on this coast, each with its own addresses.
02
One offer, its own page
Charters sell by occasion as much as by boat, and the strongest occasion got a page that sells nothing else.
A proposal landing page
A single-offer page for sunset proposal cruises: one promise, one call to action, nothing competing with it.
Why a separate page beats a section
Someone searching for a proposal at sea is not shopping for a day charter. A dedicated address can answer that question completely.
The same fleet underneath
The boats, ports and crew are shared; only the story and the pricing frame change.
Routes as content
Bays, sea caves and the Blue Lagoon described as destinations, because that is what people search for before they search for a boat.
Built as web design plus enquiry and booking flow. Live at dreamwavecyprus.com and the proposal page.
Portfolio
Work you can open
Not mock-ups. Four live sites, and the write-ups behind three of them.
Ask for a quote on a project like this
Tell us what you need and what it is for. You get a written scope and a fixed price before anything starts. Email info@webcodexcyprus.com, call +357 94 119060, or use the quote form.